Four Words Every Home Business Owner Must Say...Part 4

Four Words Every Home Business Owner Must Say...PART 4

I CAN DO IT

So far, in Part 1, we saw how self-concept determines your destination and both are relative to a successful marketing plan. In Part 2, we saw how a simple “song” or marketing plan is easier to deliver and fun. In Part 3 we saw how a simple formula can transform basic ideas into wonderful creations over and over again, even if you’re not a “guru”.
Part 4 is the last analogy that compares a concrete object we know a lot about to a
more abstract realization of one’s dream lifestyle with a home business.

These hopes and dreams will become a concrete reality with these simple words:
I CAN DO IT

We all have a can’t-live-without-them affair with CARS, sooner or later, as singular or plural experiences.
Who doesn’t remember their first car...the thrill of independence...the call of adventure...the wind in their hair...
Cars in their own rights have sported exotic imagination names like Mustang, Infinity, Explorer, Viper, Celebrity, Dynasty, LeBaron, and Phantom.

Besides these imaginary traits, cars are indispensable to our way of life. Here are some interesting facts:
Average car is driven 15,000 miles annually
The cost of driving is far more expensive than gas when you take into account sales tax, registration fees, maintenance and repairs.
Depreciation is the largest cost factor (2007 Consumer Reports) and can account for up to 48% of total ownership costs.
Fuel is the second highest cost factor per year soaking up 21% ownership cost.

So how does driving a car relate to building a profitable home business?

In a nutshell, it is the marketing plan that “drives” sales and income for business owners.
You may have the best “mousetrap” in the world but if no one hears about it, no one will beat a path to your door.

It is especially true if you have a network marketing home business that plugs you into a large company where you help market their products to earn multiple commissions. Your income will reflect how well you can “drive” home the marketing plan.

Let’s do some creative thinking. What if marketing plans were cars?

Plan A is a simple basic car with standard features:
A phone number, a website and an overview with an inbuilt industry component

Plan B is a more complicated car with extra features and specialties best managed by trained operators...there are company conference calls, upline 3 way calls, training sessions, presentations, follow-ups, more products and features and testimonials.
It follows logically that the more technicalities presented, the more objections and the less number of operators are willing or able to take on the driving challenge.

On the other hand, with a simple basic car the personal comfort levels increase. Everybody can drive this car. Your manual is minimal…cuts back hugely on time and expenses. Your odds of finding other willing and able drivers dramatically increase.
This is true duplication of a business plan that can lead to fortunes being created in this industry especially with an inbuilt industry training component found in Plan A.
Duplicating the marketing plan is the essential factor directly related to your profits.

You can consider the “fuel” to drive your marketing plan as the Business Opportunity which is constantly perceived differently by people and therefore nearly impossible to control. But the marketing plan must be the same vehicle, same delivery, same results, same financial destination.

In designing the slide presentation in the Mini-Program for Maxi-Profits, I chose the symbol of a basic red car to represent the concept of a marketing plan.

It is meant to be the opposite of high-powered marketing plans used by "guru drivers." They have the public persona, the skills to handle high tech, high performance features like 432 horsepower, radio data responders, telescopic steering, high maintenance, and higher cost premium gas. Their audiences may admire their skills and unbounded ambition and success. Some may even try and emulate their skill and “drive complicated marketing plans,” and most times they drop out of the race. THEY CAN’T DO IT!

Of course, you will always find the super salespeople who will roar into high gear.
But how many others audience members will they attract to do the same? In my experience, one or two, because this network marketing business is not about sales but duplication of marketing plan. And the great news is VELOCITY IS DETERMINED by SIMPLICITY and YOU CAN DO IT!

If you learn nothing else from this short series of I CAN DO IT, make sure you understand this statement perfectly. It can mean the difference in your ability to live in poverty or in wealth.
After all, “ability is a poor man’s wealth”. And the special network marketing home business, more than any other business model, offers the one chance to duplicate average ability to the democratic masses.

YOU CAN BE THE VERY BEST RACE CAR DRIVER IN THE WORLD BUT IF YOU’RE NOT IN A BASIC VEHICLE THAT IS SIMPLE TO DRIVE BY MANY OTHER DRIVERS, YOU’LL NEVER WIN THIS SPECIAL NETWORK MARKETING RACE

You can view these slides and other important principles about this unique home business model in our Mini-Program for Maxi-Profits slide presentation…the training component to this industry that is simple to share.
Your comments and questions are always valued.

AnneMarie

Why Some Choose to Live BELOW their means even as home business owners

Hi,
Today I thought I'd share an interesting excerpt from Bob Bly, business guru, who is currently writing a book called Science of Successful Living. These words ring particularly true in our troubled economic times.

"A favorite ploy of some who sell "get rich quick" in Internet marketing
or Brand New Home Business Opportunities...

... is to boast about the luxury cars and other expensive toys
they have bought - presumably with the money they made from the
skill they are offering to teach you.

One, whom I am personally quite fond of and greatly admire,
brags about his new $350,000 Rolls Royce.Another sends us a photo of her
with her new Jaguar. A third describes the multi-million-dollar home
he is having built.

Now, there's nothing wrong with wanting or having these
possessions.

But if - like me - you don't care about the trappings of
wealth........ then not being extravagant in your spending can actually give
you an advantage as an entrepreneur or successful home business owner.

The best business advice I ever got was from Florida freelance
writer DK, who told me:

"Live below your means."

It is advice I have always followed ... and I am glad I have done
so. You see, I'm a tightwad by nature. Not with others. But with
myself. Given the choice between dinner at a 4-star restaurant and plain
old food ... I'll take Denny's any time.

This year, for instance, I needed a new car.Now, I can't afford a Rolls Royce.
But I can afford a Jag, a Lexus, a Benz, or most of the other
luxury cars - and keep in mind, I always buy my cars for cash.
I never lease or loan.

In fact, I live a lifestyle that allows me to have no consumer
debt of any kind -- except mortgages on investment properties.

So what car did I settle on? A new 2008 Toyota Prius Hybrid.
It cost me - including taxes - only $23,500.

I love driving it. Handles well. Looks great. Very sporty. Fits
in small parking spaces. Most important, it gets 45 miles per gallon.

Why do I advise that you live below your means - as DK and I do?
It's simple.

By living below your means, you remove unnecessary financial
pressure from your life.

That way, you can make business decisions ... e.g., what clients
or projects to take on ... based on what you want to do - and not
financial need.

When you live below your means, you can do what you want to do ...
when you want to do it ... which to me is a recipe for a happy and
rewarding life.

When you live way above your means, you become a slave to your
possessions - working to pay for the toys you have -- and buy
the next ones.

That may be a good way for some people to live.
But not for me.
And maybe not for you.
Of course, it's your call."

Certainly, my home business with the advantages of network marketing, fit this philosophy perfectly...start low-cost with high value products and enjoy the profits reasonably.
Your comments and opinions are always appreciated.

Sincerely,

AnneMarie
amarie10@gmail.com
N.E.A.T (No Excuses Allowed Team)l